Event Design Handbook: Systematically Design Innovative Events Using the #EventCanvas - Softcover

Frissen, Roel; Janssen, Ruud; Luijer, Dennis

Softcover

ISBN 10: 9063694342 ISBN 13: 9789063694340

Publisher: Laurence King Publishing, 2016

Synopsis

This handbook will change the way you think about how events change the world you live in. It shows the way to re-design your world on one sheet of paper using the #EventCanvas. This book identifies the starting point of any event and outlines steps of how events come to life. It focuses on the DNA of specific aspects of events, and provides insight into how to observe and analyze events, understand stakeholders, and define behavioural changes required to deliver value. It also identifies the levers and mechanisms that influence such behavioural changes in event design.

This handbook lays the foundation for creating a common language. A language that can be spoken and understood by those who know and those who don’t yet know the mechanics of events. It is a pragmatic approach for designing and creating events that matter.

About this title

From the Back Cover

JOE PINE
CO-AUTHOR, THE EXPERIENCE ECONOMY
‘The best events are not merely engaging experiences; they are transformational. By using the Event Canvas you will ensure the outcomes of your events meet your goals – and change your organization.’

PANOS TZIVANIDIS
HEAD OF HOSPITALITY, EVENTS & LOGISTICS INTERNATIONAL OLYMPIC COMMITTEE
‘The Event Canvas methodology empowers our teams to design and deliver innovative events for all stakeholders of the International Olympic Committee.’

JULIUS SOLARIS
BLOGGER, EVENTMANAGERBLOG.COM
‘The authors have embarked in one of the most challenging tasks we have ever witnessed in the industry: changing the way we create events to offer better value. It will be studied by our children in universities, and have a massive impact.’

About the Author

ROEL FRISSEN
Netherlands based Entrepreneur Roel Frissen, CMM (1974) has been an innovator and entrepreneur in the Meetings & Events Industry since 1999. He is founder of EventCanvas.org Foundation and Event Model Generation (the event design consulting & training firm) with Ruud Janssen aimed at creating a common language for Meetings & Events. Roel also manages Parthen meeting services and Center for Business Model Innovation.
RUUD JANSSEN
Switzerland based Entrepreneur Ruud Janssen, CMM, DES (1970) has been an innovator and game changer in the Hospitality and Meetings & Events Industry since 1994. He is founder of EventCanvas.org Foundation and Event Model Generation (the event design consulting & training firm) with Roel Frissen aimed at creating a common language for Meetings & Events. He also the founder and Managing Director of TNOC |The New Objective Collective ; a creative collective of visual thinkers, moderators and specialists at the intersection of communication, technology and strategy.
DENNIS LUIJER
Netherlands based Visual Thinker and Story Engagement Engineer Dennis Luijer is part of Event Model Generation since 2014. He also manages Visuallyyours.nl and has been involved in the early stages of Business Model Generation as well. I believe in making thoughts visible by drawing them out into reality It is the connected way of the future and will end up bringing the world together! So get your pen out and start drawing some doors so others can come in and connect to your thinking!”

Edition details

• Publisher: Laurence King Publishing
• Publication date: 2016
• ISBN 10: 9063694342
• ISBN 13: 9789063694340
• Binding: Paperback
• Language: English
• Number of pages: 204