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Alternative Mainstream: Making Choices in Pop Music (Antennae) - Softcover

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9789078088950: Alternative Mainstream: Making Choices in Pop Music (Antennae)

Synopsis

An exploration of the music straddling the "mainstream" and the "underground"

Published in Valiz's Antennae series, Gert Keunen's Alternative Mainstream explores the music that lies between the "mainstream" and the "underground"―an apparently diverse intermediate zone that includes genres ranging from hip hop to rock, from folk to electronic music. What kind of decision-making lies at the basis of the selections made by people working in the pop music circuit? Which general frames of thinking and evaluating do music professionals apply? Why do some bands and not others get ample airplay, concert bookings, press coverage and, as a result, cross over into this "alternative mainstream"? Author Gert Keunen, a Belgian publicist, musician and professor of music history, attempts to uncover what aesthetics and ideologies―and what broader social and economic factors―underscore the construction of the alternative mainstream, exploring the systems at work beneath the processes of decision-making and selection in popular music.

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Keunen, Gert
Published by Valiz/Antennae Series, 2015
ISBN 10: 9078088958 ISBN 13: 9789078088950
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Paperback. Condition: Good. Good - Bumped and creased book with tears to the extremities, but not affecting the text block, may have remainder mark or previous owner's name - GOOD PAPERBACK Standard-sized. Seller Inventory # M9078088958Z3

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Keunen, Gert
Published by Valiz/Antennae Series, 2015
ISBN 10: 9078088958 ISBN 13: 9789078088950
Used Paperback

Seller: Midtown Scholar Bookstore, Harrisburg, PA, U.S.A.

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Paperback. Condition: Acceptable. Acceptable - This is a significantly damaged book. It should be considered a reading copy only. Please order this book only if you are interested in the content and not the condition. May be ex-library. PAPERBACK Standard-sized. Seller Inventory # M9078088958Z4

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Keunen, Gert
Published by Valiz, 2014
ISBN 10: 9078088958 ISBN 13: 9789078088950
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Seller: A&M Bookstore / artecontemporanea, Milano, MI, Italy

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brossura. Condition: nuovo. prima edizione. Published in Valiz's Antennae series, Gert Keunen's Alternative Mainstream explores the music that lies between the "mainstream" and the "underground"-an apparently diverse intermediate zone that includes genres ranging from hip hop to rock, from folk to electronic music. What kind of decision-making lies at the basis of the selections made by people working in the pop music circuit? Which general frames of thinking and evaluating do music professionals apply? Why do some bands and not others get ample airplay, concert bookings, press coverage and, as a result, cross over into this "alternative mainstream"? Author Gert Keunen, a Belgian publicist, musician and professor of music history, attempts to uncover what aesthetics and ideologies-and what broader social and economic factors-underscore the construction of the alternative mainstream, exploring the systems at work beneath the processes of decision-making and selection in popular music. Text: Keunen Gert. pp. ple; paperback. Publisher: Valiz, Amsterdam, 2015. ISBN: 9789078088950| 9078088958. New. Seller Inventory # 19642

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