Most companies that want to compete in today's markets try to differentiate thenselves with the innovative services. New Service Development and Innovation in the New Economy focuses on the introduction and development of new competitive services. Practical tools for the process are provided together with valuable insights into the theoretical methods for the development of new services.
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Seller: Premium Classics, Chemung, NY, U.S.A.
Soft cover. Condition: Fair. PAGES- text-markings and notes on several pages, name written inside front; minor bends, minor tear on one page; outside edge has minor smudges, interior has slight stains at few places, clean overall. COVER- medium wear including rubwear (with associated fading), bends, edgewear, no tears; slight stains, clean overall. 200+ pgs. Not ex-library. Book. Seller Inventory # 009226