A Practical Guide to Destination Management - Softcover

World Tourism Organization (UNWTO)

Softcover

ISBN 10: 9284412439 ISBN 13: 9789284412433

Publisher: World Tourism Organization (UNWTO), 2007

Synopsis

This publication represents a major contribution to developing professionalism in the field of destination management. It is intended as a practical guide, showing how concepts of destination management may be translated into practice. Besides it will be of considerable interest to academics as we acknowledge the work of other experts and academic leaders who have contributed to the field of destination management. As the main purpose of Destination Management Organisations is to attract people to visit in the first place, this practical guide will explain through models, guidelines and snapshot case studies how to create a suitable environment and quality delivery on the ground and how to ensure that visitors expectations are met at the destination.

Edition details

• Publisher: World Tourism Organization (UNWTO)
• Publication date: 2007
• ISBN 10: 9284412439
• ISBN 13: 9789284412433
• Binding: Paperback
• Language: English
• Number of pages: 162