Hospitality Innovation Management

 
9789381460214: Hospitality Innovation Management
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Ruchi Mehta
Published by Centrum Press (2013)
ISBN 10: 9381460213 ISBN 13: 9789381460214
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Ruchi Mehta
ISBN 10: 9381460213 ISBN 13: 9789381460214
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Ruchi Mehta
ISBN 10: 9381460213 ISBN 13: 9789381460214
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Book Description PAPERBACK. Condition: New. Book Cover and ISBN may be different from US edition but contents as same US Edition. Excellent Quality, Service and customer satisfaction guaranteed! We may ship the books from Asian regions for inventory purpose. Our courier service is not available at PO BOX. Seller Inventory # nts_abe_9789381460214

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Ruchi Mehta
Published by Centrum Press, India (2013)
ISBN 10: 9381460213 ISBN 13: 9789381460214
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RUCHI MEHTA
Published by ANMOL Publications PVT. LTD.
ISBN 10: 9381460213 ISBN 13: 9789381460214
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RUCHI MEHTA
Published by ANMOL Publications PVT. LTD.
ISBN 10: 9381460213 ISBN 13: 9789381460214
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Vikram Jain Books
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Ruchi Mehta
ISBN 10: 9381460213 ISBN 13: 9789381460214
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Ruchi Mehta
ISBN 10: 9381460213 ISBN 13: 9789381460214
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Ruchi Mehta
Published by Centrum Press (2013)
ISBN 10: 9381460213 ISBN 13: 9789381460214
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(New Delhi, India)

Book Description Centrum Press, 2013. Hardcover. Condition: New. Dust Jacket Condition: New. 1st Edition. Contents: Preface. 1. Strategies and concepts for innovation. 2. Innovation in space tourism. 3. Innovation portfolio of hospitality. 4. Competing by collaborating in hospitality. 5. Learning curves on environment. 6. Innovation in eco-tourism. Bibliography. Index. The importance of innovation as the key driver of sustained success has been well documented in the marketing and hospitality literature. In the past decade, several studies have investigated the success factors associated with service innovations. Few of these studies, however, have dealt with hospitality innovations. Executives from fast moving consumer goods companies have been attracted to the hospitality and lesisure industry by the opportunity to transform businesses perceived as lagging behind in terms of brand development and innovation. Despite similarities between the hospitality and consumer goods sectors, those we spoke to referred to a marked distinction between how the sectors currently operate and future opportunities for growth. Asia Pacific especially China, is expected to produce massive growth, as is Europe still a fragmented sector due to the proliferation of family owned companies. This book has over all covered new ideal in this subject so it is useful for students. Seller Inventory # 109929

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