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Concept Building Approach to Advertising and Personal Selling, 3rd edition - Softcover

NEERU KAPOOR

 
9789391566739: Concept Building Approach to Advertising and Personal Selling, 3rd edition

Synopsis

This book has been written with the intention of providing its readers with the most comprehensive and current text regarding advertising and personal selling in a simplified manner.

"synopsis" may belong to another edition of this title.