Project Management: A Professional Approach to Events (Third Edition) - Softcover

Verhaar, Jan; Eshel, Iris

Softcover

ISBN 10: 9462360715 ISBN 13: 9789462360716

Publisher: Eleven International Publishing, 2013

Synopsis

Project management is characterized by systematic and integral control of the development process, from creative idea to concrete product. This book concentrates on the management of event projects. Events, such as festivals, exhibitions, conferences, arts productions, sports events, and company events, draw a lot of attention. An initiative frequently ends in failure because the funding cannot be finalized, deadlines are not met, or budgets are exceeded. The professional approach of a project can prevent many problems. The method presented in this book is very user-friendly and stands out by its direct applicability (numerous check lists, step-by-step plans, model contracts, etc.). Divided in three parts, the book's contents include: PART I - A Theoretical Introduction; The Creative Process; The Event; The Concept of Project Management. PART II - Getting Started; Step-By-Step Plans for an Event Project; Step-By-Step Plans for a Conference Project. PART III - The Project Leaders' Toolbox; The Project Organization; The Project Budget and Budgeting; Project Financing; Project Planning; Project Marketing and Communication; The Setting Up of a Multi-Project Organization. Appendices - The Tools; Phase Models for Events; Models of Decision Documents.

About this title

About the Author

Jan Verhaar lectures Project Management at the Academy for Media and Entertainment Management at the INHolland University Campus in Haarlem (the Netherlands). Iris Eshel lectures Event and Project Management at the International Music Management department at INHolland University

Edition details

• Publisher: Eleven International Publishing
• Publication date: 2013
• Language: English
• ISBN 10: 9462360715
• ISBN 13: 9789462360716
• Binding: Paperback
• Edition number: 3
• Number of pages: 364