Argues that the wealth generated by the economic success of East and Southeast Asia over the last 40 years will create tides of business and financial opportunities for Western companies and their workers.
"synopsis" may belong to another edition of this title.
By the year 2020, Asia will be home to the largest middle class in history, bringing "the greatest boon to world prosperity in modern times," writes Rohwer, former Asia correspondent for the Economist and current director for CS First Boston's Hong Kong office. Many Americans fear they'll lose jobs to cheap Asian labor. However, Rohwer thinks the Asian middle class will soon emerge and demand quality goods and services, creating thousands of jobs for Americans. The United States, according to Rohwer, is "best positioned to profit from the rise of Asia [especially in] the most advanced industries where America is most competitive," and huge shares of the market are up for grabs. His optimistic and well-reasoned book is recommended for academic economic collections.
Kris Swank, American Graduate Sch. of Intl. Management Lib., Glendale, Ariz.
Copyright 1995 Reed Business Information, Inc.
The author boldly asserts that Shanghai will be "the most sophisticated and open financial market" in the eastern hemisphere by the year 2020. Rohwer is an economist for CS First Boston, based in Hong Kong, and has been the Asian correspondent and executive editor for The Economist. After provoking with his predictions, he provides economic and political analysis to back his claims. Although he considers the whole of Asia, he provides in-depth looks at China and at frequently neglected India. He also sees a huge and thriving middle class growing throughout Asia, and that is the basis for the rosy outlook suggested by his subtitle. Rohwer optimistically argues that Asia should not be seen as a threat to American jobs but rather as a potential market for American-made products. David Rouse
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