The STAR System: Applying Visual Thinking for Business Success - Softcover

Sherrie, Low; AiYat, Goh

Softcover

ISBN 10: 9815169238 ISBN 13: 9789815169232

Publisher: Marshall Cavendish Business, 2024

Synopsis

In a business world dominated by numbers and words, this groundbreaking book unveils the transformative potential of pictures. Embark on an exciting journey where you'll learn to wield visuals as powerful thinking tools, revolutionising your business strategies and problem-solving approaches. The STAR System, an innovative framework developed by the authors, encapsulates this paradigm shift. It stands for Story, Takeaways, Application and Reflection – providing you with a structured and learnable approach to bolster your business resilience in today's uncertain times. Within these pages, you'll acquire the skills to draw, diagram, and sketch your way to fresh insights, creative breakthroughs, and irresistible storytelling. Whether you're an entrepreneur, a seasoned executive, or simply seeking to sharpen your business skills, The STAR System will help you navigate the complexities of the modern business galaxy with newfound clarity, creativity, and confidence.

About this title

About the Author

Sherrie has held senior positions in Sales and Marketing, and is a Strategic Communication Consultant at Infiniskills Pte Ltd. She teaches the Professional Writing module for the RMIT University Bachelor of Communication programme at SIM Global Education Singapore Ai Yat was formerly a senior banker and is currently a Visual Thinking Strategist at Infiniskills Pte Ltd. She is the first master trainer in Asia for Dan Roam’ s international bestseller, The Back of the Napkin - Solving Problems with Pictures.

Edition details

• Publisher: Marshall Cavendish Business
• Publication date: 2024
• Language: English
• ISBN 10: 9815169238
• ISBN 13: 9789815169232
• Binding: Paperback
• Number of pages: 160