This book provides a comprehensive roadmap for ESL instructors transitioning into the specialized field of Business English. Moving beyond traditional grammar-heavy methods, the book advocates for Task-Based Language Teaching (TBLT) and Project-Based Learning (PBL) as the primary vehicles for professional development. It introduces the BELF (Business English as a Lingua Franca) paradigm, emphasizing that in a globalized economy, the goal is communicative effectiveness and intelligibility rather than native-speaker mimicry. Readers are guided through the full lifecycle of a course, from conducting rigorous needs analyses and curating authentic workplace materials to facilitating high-stakes simulations and managing virtual teamwork challenges. With a deep focus on intercultural communicative competence and nonverbal signaling, the book equips teachers to become professional facilitators who can prepare learners for the messy, high-pressure reality of international business. It is a vital resource for anyone looking to deliver measurable, performance-driven results in the corporate classroom.
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Seller: GreatBookPrices, Columbia, MD, U.S.A.
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Paperback. Condition: new. Paperback. This book provides a comprehensive roadmap for ESL instructors transitioning into the specialized field of Business English. Moving beyond traditional grammar-heavy methods, the book advocates for Task-Based Language Teaching (TBLT) and Project-Based Learning (PBL) as the primary vehicles for professional development. It introduces the BELF (Business English as a Lingua Franca) paradigm, emphasizing that in a globalized economy, the goal is communicative effectiveness and intelligibility rather than native-speaker mimicry. Readers are guided through the full lifecycle of a course, from conducting rigorous needs analyses and curating authentic workplace materials to facilitating high-stakes simulations and managing virtual teamwork challenges. With a deep focus on intercultural communicative competence and nonverbal signaling, the book equips teachers to become professional facilitators who can prepare learners for the messy, high-pressure reality of international business. It is a vital resource for anyone looking to deliver measurable, performance-driven results in the corporate classroom. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. Seller Inventory # 9798257058677
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Seller: GreatBookPrices, Columbia, MD, U.S.A.
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # L2-9798257058677
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PAP. Condition: New. New Book. Shipped from UK. Established seller since 2000. Seller Inventory # L2-9798257058677
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Seller: AHA-BUCH GmbH, Einbeck, Germany
Taschenbuch. Condition: Neu. Neuware - This book provides a comprehensive roadmap for ESL instructors transitioning into the specialized field of Business English. Moving beyond traditional grammar-heavy methods, the book advocates for Task-Based Language Teaching (TBLT) and Project-Based Learning (PBL) as the primary vehicles for professional development. It introduces the BELF (Business English as a Lingua Franca) paradigm, emphasizing that in a globalized economy, the goal is communicative effectiveness and intelligibility rather than native-speaker mimicry. Readers are guided through the full lifecycle of a course, from conducting rigorous needs analyses and curating authentic workplace materials to facilitating high-stakes simulations and managing virtual teamwork challenges. With a deep focus on intercultural communicative competence and nonverbal signaling, the book equips teachers to become professional facilitators who can prepare learners for the messy, high-pressure reality of international business. It is a vital resource for anyone looking to deliver measurable, performance-driven results in the corporate classroom. Seller Inventory # 9798257058677
Quantity: 2 available
Seller: CitiRetail, Stevenage, United Kingdom
Paperback. Condition: new. Paperback. This book provides a comprehensive roadmap for ESL instructors transitioning into the specialized field of Business English. Moving beyond traditional grammar-heavy methods, the book advocates for Task-Based Language Teaching (TBLT) and Project-Based Learning (PBL) as the primary vehicles for professional development. It introduces the BELF (Business English as a Lingua Franca) paradigm, emphasizing that in a globalized economy, the goal is communicative effectiveness and intelligibility rather than native-speaker mimicry. Readers are guided through the full lifecycle of a course, from conducting rigorous needs analyses and curating authentic workplace materials to facilitating high-stakes simulations and managing virtual teamwork challenges. With a deep focus on intercultural communicative competence and nonverbal signaling, the book equips teachers to become professional facilitators who can prepare learners for the messy, high-pressure reality of international business. It is a vital resource for anyone looking to deliver measurable, performance-driven results in the corporate classroom. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9798257058677
Quantity: 1 available