Best for: School leaders who want to move beyond individual fundraising events and develop a coordinated, mission-driven funding strategy.
The Fundraising Playbook: A Strategic Guide to Funding What Matters Most
Part of the Strategic School Fundraising series by Peggy Downs
Fundraising shouldn't begin with the question, “What fundraiser should we do next?”
It should begin with a clear understanding of what your school needs to accomplish.
The Fundraising Playbook helps K–12 school leaders connect fundraising activities to school priorities, identify appropriate funding strategies, and build a practical plan for long-term sustainability.
Whether you're just getting started or looking to improve your current approach, this guide provides a clear framework for making thoughtful fundraising decisions that support your school's mission.
What You'll Learn
In this practical, easy-to-follow playbook, you'll learn how to:
Move from Fundraising Activities to a Funding Strategy
Successful school fundraising is about more than hosting events or applying for grants. It's about understanding what your school needs, identifying the resources available, and coordinating fundraising efforts to achieve meaningful results.
With real-world examples, practical guidance, and ready-to-use planning tools, The Fundraising Playbook helps you turn good intentions into an organized, sustainable approach to fundraising.
You don't need to be a professional fundraiser to lead a successful fundraising program. You need a clear purpose, a thoughtful plan, and the confidence to take the next step.
About the Author
Peggy Downs is an education consultant, author, and founder of Granting Your Vision. She works with charter schools, private schools, and nonprofit organizations to strengthen funding strategies, develop effective programs, and build sustainable systems that support student success. Her books and resources translate practical experience into accessible tools for school leaders.
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Paperback. Condition: new. Paperback. The Fundraising Playbook: A Step-by-Step Guide to Smarter School FundraisingPart of the Strategic School Fundraising series by Peggy DownsIf you're a school leader tasked with raising funds-but don't know where to start-The Fundraising Playbook is your new go-to guide. Designed specifically for K-12 school administrators, this book offers a clear, practical roadmap for building a strategic, sustainable fundraising program that supports your mission and engages your community.In this easy-to-follow playbook, you'll learn how to: Set goals that align with your school's needs and strategic planChoose the right fundraising strategies (and avoid burnout)Plan smarter with calendars, roles, and metrics that matterBuild strong business and community partnershipsMonitor progress and adapt without losing focusWith real-life examples, ready-to-use tools, and Peggy Downs' signature encouragement and clarity, you'll feel empowered to lead your school's fundraising efforts with confidence-even if fundraising isn't in your job title.Whether you're launching your first campaign or refining your current approach, The Fundraising Playbook will help you cut through the noise and get results. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. Seller Inventory # 9798287467487
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