Paperback.Pub Date:2019-11-01 Pages:236 Language:English Publisher:Foreign Language Teaching and Research Publishing House Member of the Teaching Steering Committee. executive director of the Special Purpose English Professional Committee of the China Foreign Language Teaching Research Association. His research interests include second language acquisition. foreign language education. pragmatics. and foreign language textbook compilation. In recent years. he has published the monograph Pragma.

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Bibliographic Details

Title: Academic English Economics and Management (Second Edition of EAP Series Textbooks for Academic English in Colleges and Universities)(Chinese Edition)
Language: English
ISBN 10: 7521312236
ISBN 13: 9787521312232
Binding: paperback
Condition: New

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Synopsis

本教材以经济学和管理学内容为依托，涉及经济和管理领域最基本、最为人关注的方方面面，如市场营销、新零售、共享经济、公司战略、人力资源、投资、品牌建设、全球化与自由贸易等。虽然本教材不以语言训练为主线，但是基于培养学术综合能力为目的的听、说、读、写的训练贯穿每个单元，并且各个单元内的语言训练相互衔接，前后呼应，自成体系。学生学完本教材后，其有效、得体地使用英语进行与经济学和管理学相关的专业学习与学术交流的能力将得到较全面的提高。本教材适合修完大学英语基础课程，达到一般要求水平的学生。本教材分为十个单元。每个单元设一个主题，内容包括围绕同一主题的两篇课文，与专业相关的学术视听、学术口语和学术写作训练。每个单元结构如下： �学术阅读(TextA；TextB) �学术视听(Viewing：Lecture) �学术口语(Speaking：Presentation) �学术写作(Writing：Academicessay) 除此之外，本教材还包含一个附录：课文词汇的汇总。

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