Accelerating Customer Relationships: Using Crm and Relationship Technologies

Swift, Ronald S.

ISBN 10: 0130889849 / ISBN 13: 9780130889843

Published by Lebanon, Indiana, U.S.A.: Prentice Hall, 2000

About this Item

hardback book in fine condition.

Seller Inventory # 25152

Bibliographic Details

• Title: Accelerating Customer Relationships: Using Crm and Relationship Technologies
• Publisher: Lebanon, Indiana, U.S.A.: Prentice Hall
• Publication Date: 2000
• Language: English
• ISBN 10: 0130889849
• ISBN 13: 9780130889843
• Binding: Hardcover
• Condition: Fine
• Seller catalogs:
  • Economics
  • business

About this title

Synopsis

This book describes how technology supports each critical phase of a successful CRM program.

About the Author

RONALD S. SWIFT is Vice President and a key Strategist for Customer Knowledge Solutions at NCR Corporation, the world's leading provider of Relationship Technologies that expand and enhance relationships with customers.