From Adam Smith to Michael Porter : Evolution of Competitiveness Theory

Cho, Dong-Sung; Moon, Hwy-Chang

ISBN 10: 9814407542 / ISBN 13: 9789814407540

Published by Wspc, 2013

About this Item

Seller Inventory # 18809977-n

Bibliographic Details

• Title: From Adam Smith to Michael Porter : Evolution of Competitiveness Theory
• Publisher: Wspc
• Publication Date: 2013
• Language: English
• ISBN 10: 9814407542
• ISBN 13: 9789814407540
• Binding: Soft cover
• Condition: New

About this title

Synopsis

With Foreword by Michael PorterFollowing the success of the First Edition published in 2000, this extended edition of From Adam Smith to Michael Porter: Evolution of Competitiveness Theory provides a thorough explanation of the evolution of international competitiveness theories and their economic and strategic implications. The theories range from classical theories such as Adam Smith's theory of absolute advantage, to new theories such as Michael Porter's diamond model. Professor Cho and Professor Moon have updated their research with their latest theoretical advancements, such as the double-diamond-based nine factor model, and MASI (Measure, Analyze, Stimulate, and Implement) model.This newly revised volume is suitable for International Economics, Business Strategy, and International Business courses on both the graduate and upper-division undergraduate levels. Policy makers and corporate managers will also find useful implications from this book's systematic integration and application of important competitiveness models.

From the Back Cover

This book deals with important theories of international competitiveness and their strategic implications and practical applications. The theories range from classical theories such as Adam Smith's absolute advantage to new theories such as Michael Porter's diamond model. It also incorporates the latest theoretical advances, including the nine-factor model, the generalized double diamond model and the dual double diamond model.

This newly revised volume is suitable for Business Strategy and International Business courses on both the graduate and upper-division undergraduate levels. It is also suitable for policy makers and corporate managers. Educators, students, and practitioners will find useful implications from this book's systematic integration and application of important competitiveness models.