Adding Value (RLE Marketing): Brands and Marketing in Food and Drink (Routledge Library Editions: Marketing)
Language: English
Published by Routledge, 2014
Series: Book 8 of 28 - Routledge Library Editions: Marketing
- Hardcover
- New
Seller: California Books, Miami, FL, U.S.A.California Books
AbeBooks seller since October 27, 2023
Condition: New
US$ 284.00
Quantity: Over 20 available
Add to basketSeller Inventory # I-9781138793668
- Title
- Adding Value (RLE Marketing): Brands and Marketing in Food and Drink (Routledge Library Editions: Marketing)
- Publisher
- Routledge
- Publication year
- 2014
- Condition
- New
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1138793663
- ISBN 13
- 9781138793668
- Series
- Book 8 of 28: Routledge Library Editions: Marketing
An international group of scholars, drawn from the United States, Europe and Australia and from a number of academic disciplines, explores the history of marketing in the food and drink industries, focusing on the meaning of brands, the ways in which they add value and the surrounding business strategies.
"Synopsis" may belong to another edition of this title.
About the Author
Multivolume collection by leading authors in the field
"About the title" may belong to another edition of this title.
California Books
Miami, FL, U.S.A.
AbeBooks seller since October 27, 2023
Shipping rates within U.S.A.
| Item | 3 to 7 business days | 2 to 5 business days |
|---|---|---|
| First item | US$ 3.00 | US$ 17.00 |
Payment methods
Store description
We have 20 years experience selling books worldwide! Friendly customer support. Your satisfaction guaranteed!
Specialty
All authorized categoriesSeller's business information
Miramar International Services LLC
FL, U.S.A.
Terms of sale
www.californiabooks.com
Shipping terms
www.californiabooks.com