Title: Advanced Guide to Google Analytics 4: Improve your online sales By better understanding customer data and how customers interact with your website (The SEO and digital marketing series)
Publisher: SMP Publishing
Publication Date: 2022
Language: English
ISBN 13: 9798431678868
Binding: Soft cover
Condition: New

About this title

Synopsis

"One of the best new Google Analytics books" - BookAuthority

Want to dive deep into Google Analytics 4
or learn more about the custom options
available?

GA4 is an amazing program with a lot of
options that just were not available in older
editions of Google Analytics. This provides
amazing opportunities to collect analyze and
monitors more detailed data on cleaner
reports in order to better understand your
website customer behaviors.

This book covers

User engagement, how to track it, and why it is important
Setting up and using custom dimensions in GA4
Understanding filters and how to screen out
unwanted content
How to customize channels in GA4
Understanding data and website performance planning

"About this title" may belong to another edition of this title.

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