Elgar Advanced Introductions are stimulating and thoughtful introductions to major fields in the social sciences, business, and law, expertly written by the world’s leading scholars. Designed to be accessible yet rigorous, they offer concise and lucid surveys of the substantive and policy issues associated with discrete subject areas.

Through detailed discussion of the central principles of behavioral finance, this enlightening Advanced Introduction provides a balanced exploration of the broad issues within the field. Chapters explain the continuous development of the discipline and provide a useful differentiation between behavioral finance and standard finance.

Key Features:

Illustrates the various challenges and opportunities facing behavioral finance
Provides clear definitions of key terms within the subject area of behavioral finance
Investigates applications of behavioral finance in financial decision-making, including within corporate finance
Explains why blending behavioral and standard approaches would likely improve financial understanding and lead to better decision-making

This illuminating Advanced Introduction will be valuable for academics, researchers, and practitioners interested in behavioral finance. Students researching behavioral economics, economic psychology, and financial economics will also find it informative.

About the Author

H. Kent Baker, University Professor of Finance, Kogod School of Business, American University, John R. Nofsinger, Dean and William H. Seward Chair in International Finance, College of Business and Public Policy, University of Alaska, Anchorage and Victor Ricciardi, Instructor of Finance, College of Business, Tennessee Tech University, US

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