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Bibliographic Details

Title: Advanced Strategic Management: A Multi-Perspective Approach
Publisher: Red Globe Press
Publication Date: 2015
Language: English
ISBN 10: 1137377941
ISBN 13: 9781137377944
Binding: Soft cover
Edition: 3rd Edition
Condition: good

About this title

Synopsis

This core textbook is concerned with the managerial decisions, processes and activities that allow the creation and implementation of a strategy. Advanced Strategic Management adopts a multi-perspective approach to evaluate and challenge assumptions about what strategy is concerned with and thus strengthen students' understanding of strategic management.

This new third edition weaves together theoretical debate and practical insights to enrich the way in which strategy is both viewed and enacted. Written by leading experts, this is an engaging and challenging resource, perfect for undergraduate and postgraduate students taking strategy courses.

New to this Edition:
- Fully revised and updated content throughout
- A new detailed introduction and conclusion which link together the ideas and different perspectives throughout the book

About the Authors

Mark Jenkins is Professor of Business Strategy at Cranfield School of Management, UK.

V�ronique Ambrosini is Professor of Strategic Management at Monash University, Australia.

"About this title" may belong to another edition of this title.

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