Advertising Evolution - Traditional Media, Social Media & Digital Media: Making Sense of the Marketing Options in Today's World (Volume 1)

Julie A. Musial

ISBN 10: 1479346543 / ISBN 13: 9781479346547

Published by CreateSpace Independent Publishing Platform, 2012

About this Item

150 pages. 10.00x0.55x7.95 inches. This item is printed on demand.

Seller Inventory # zk1479346543

Bibliographic Details

• Title: Advertising Evolution - Traditional Media, Social Media & Digital Media: Making Sense of the Marketing Options in Today's World (Volume 1)
• Publisher: CreateSpace Independent Publishing Platform
• Publication Date: 2012
• Language: English
• ISBN 10: 1479346543
• ISBN 13: 9781479346547
• Binding: Paperback
• Condition: Brand New

About this title

Synopsis

Traditional Media, Social Media & Digital Media. All three forms of media work well together but they work differently. Traditional advertising interrupts great content with a diverting message. Social Media and digital media give great value by publishing magnetic and engaging content of which the consumer wants more. The strategies that work in traditional, social and digital media also differ. It makes sense to learn how these strategies work or at least how to find the right media expert who can implement your advertising strategy for you.

About the Author

Julie Musial is an advertising specialist having worked in or studied all forms of advertising for more than 25 years. Julie has owned three businesses herself and knows what it takes to succeed. She is an author, trainer, business coach and speaker. Julie is life long learner staying on top of all changes in the media industry through continual education.