Advertising and Promotion An Integrated Marketing Communications Perspective
George E. Belch, Michael A. Belch
ISBN 10: 1266090606 ISBN 13: 9781266090608
Published by Mcgraw Hill, 2023
New
Soft cover
From
Ria Christie Collections, Uxbridge, United Kingdom
Seller rating 5 out of 5 stars
AbeBooks Seller since March 25, 2015
This specific item is no longer available.
About this Item
Description:
In. Seller Inventory # ria9781266090608_new
Synopsis:
ISBN: 9781266090608 International Edition of Advertising and Promotion 13th Edition by George E. Belch, Michael A. Belch******Student textbook only, No Connect Access Code included*******Today, we are experiencing the most dynamic and revolutionary changes of any era in the history of marketing communications! This comprehensive, latest edition reflects these changes and their implications for the marketer.
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: Advertising and Promotion An Integrated ...
Publisher: Mcgraw Hill
Publication Date: 2023
Binding: Soft cover
Condition: New
Top Search Results from the AbeBooks Marketplace
Stock Image
Advertising and Promotion ISE
Seller: Books Puddle, New York, NY, U.S.A.
Seller rating 4 out of 5 stars
Condition: New. Seller Inventory # 26396620169
Stock Image
Advertising and Promotion ISE
Seller: Majestic Books, Hounslow, United Kingdom
Seller rating 4 out of 5 stars
Condition: New. Seller Inventory # 399789654
Buy New
US$ 67.38
US$ 8.69 shipping
Ships from United Kingdom to U.S.A.
Ships from United Kingdom to U.S.A.
Quantity: 1 available
Stock Image
Advertising and Promotion ISE
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
Condition: Good. Item in good condition. Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00095636205
Stock Image
ADVERTISING AND PROMOTION: AN INTEGRATED MARKETING COMMUNICA
Seller: Basi6 International, Irving, TX, U.S.A.
Seller rating 5 out of 5 stars
Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service. Seller Inventory # ABEOCT25-9081
Stock Image
Advertising and Promotion ISE
Seller: Biblios, Frankfurt am main, HESSE, Germany
Seller rating 4 out of 5 stars
Condition: New. Seller Inventory # 18396620163
Buy New
US$ 73.92
US$ 11.68 shipping
Ships from Germany to U.S.A.
Ships from Germany to U.S.A.
Quantity: 1 available
Stock Image
ADVERTISING AND PROMOTION: AN INTEGRATED MARKETING COMMUNICATION 13ED
Seller: Basi6 International, Irving, TX, U.S.A.
Seller rating 5 out of 5 stars
Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service. Seller Inventory # ABEOCT25-149966
Stock Image
ADVERTISING AND PROMOTION AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE
Seller: Basi6 International, Irving, TX, U.S.A.
Seller rating 5 out of 5 stars
Condition: Brand New. New. US edition. Expediting shipping for all USA and Europe orders excluding PO Box. Excellent Customer Service. Seller Inventory # ABEOCT25-149965
Stock Image
ADVERTISING AND PROMOTION AN INTEGRATED MARKETING COMMUNICATIONS PERSPECTIVE
Seller: Romtrade Corp., STERLING HEIGHTS, MI, U.S.A.
Seller rating 5 out of 5 stars
Condition: New. This is a Brand-new US Edition. This Item may be shipped from US or any other country as we have multiple locations worldwide. Seller Inventory # ABNR-19181
Seller Image
Advertising and promotion ise
Published by
MC GRAW HILL EDUCATION (UK), 2023
ISBN 10: 1266090606
ISBN 13: 9781266090608
New
Softcover
Seller: Imosver, PONTECALDELAS, PO, Spain
Seller rating 5 out of 5 stars
Condition: Nuevo. Advertising and promotion ise editado por Mc graw hill education (uk). Seller Inventory # 0010426791
Stock Image
Advertising and Promotion ISE
Seller: AG Library, Malaga, MA, Spain
Seller rating 4 out of 5 stars
Condition: New. Idioma/Language: Inglés. Today, we are experiencing the most dynamic and revolutionary changes of any era in the history of marketing communications! This comprehensive, latest edition reflects these changes and their implications for the marketer. Because the digital evolution and revolution also applies to how students learn, our digital support package with Connect and SmartBook 2. 0 have also received extensive innovative updates! Contains Ethical, Global and Digital/Social Media Perspectives throughout Explores changes in media consumption patterns and the implications of these changes for IMC strategies and tactics. ¿¿¿ Extensive discussion around challenges facing traditional media such as television, magazines, newspapers, and radio as they compete against digital media. Emphasizes on the integration of advertising with other promotional-mix elements and the need to understand their role and overall contribution. McGraw Hill's Connect ensures demonstration of marketing communications to real-world scenarios with Smartbook 2. 0, Video Cases, Case Analyses, Application-based Activities and much more. *** Nota: Los envíos a España peninsular, Baleares y Canarias se realizan a través de mensajería urgente. No aceptamos pedidos con destino a Ceuta y Melilla. Seller Inventory # 24716201