Advolution: How to Build a Systematic, Self-Improving, and Future-Proof Digital Marketing Program
Language: English
Published by Lioncrest Publishing, 2022
- Softcover
- Used
Seller: Goodwill of Greater Milwaukee and Chicago, Racine, WI, U.S.A.Goodwill of Greater Milwaukee and Chicago
AbeBooks seller since September 20, 2024
Condition: Used - Good
US$ 11.92
Quantity: 1 available
Add to basketItem description from seller
Book is considered to be in good or better condition. The actual cover image may not match the stock photo. Hard cover books may show signs of wear on the spine, cover or dust jacket. Paperback book may show signs of wear on spine or cover as well as having a slight bend, curve or creasing to it. Book should have minimal to no writing inside and no highlighting. Pages should be free of tears or creasing. Stickers should not be present on cover or elsewhere, and any CD or DVD expected with the book is included. Book is not a former library copy.
Seller Inventory # 459JKT001HUM_ns
- Title
- Advolution: How to Build a Systematic, Self-Improving, and Future-Proof Digital Marketing Program
- Author
- Lincoln, John
- Publisher
- Lioncrest Publishing
- Publication year
- 2022
- Condition
- good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 1544535015
- ISBN 13
- 9781544535012
The future of the web comes down to two things: who can put the best digital marketing strategy in place and who can convert the most traffic for less.
The tools, practices, and laws surrounding digital marketing are constantly changing. Some companies have learned to navigate this complex web legally, ethically, and effectively—but many have not.
Advolution offers a conceptual framework for successful online advertising based on tested practices compiled over thousands of advertising campaigns. Digital marketing expert John Lincoln helps you to develop an executive-level knowledge of how to approach digital marketing and teaches you how to identify and avoid the most common pitfalls that marketers face today.
Learn where the advertising industry is headed and the hot-button issues surrounding it, as well as the mindsets and practices necessary for advertising in a way that is not only correct and ethical but also sustainable and good for your business.
All information, scenarios, anecdotes and other illustrations in this book are fictitious for educational and instructional purposes.
"Synopsis" may belong to another edition of this title.
About the Author
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Goodwill of Greater Milwaukee and Chicago
Racine, WI, U.S.A.
AbeBooks seller since September 20, 2024
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