Agile for Everybody: Creating Fast, Flexible, and Customer-First Organizations

LeMay, Matt

ISBN 10: 1492033510 / ISBN 13: 9781492033516

Published by O'Reilly Media, 2018

About this Item

Seller Inventory # E-9781492033516-6-2

Bibliographic Details

• Title: Agile for Everybody: Creating Fast, Flexible, and Customer-First Organizations
• Publisher: O'Reilly Media
• Publication Date: 2018
• Language: English
• ISBN 10: 1492033510
• ISBN 13: 9781492033516
• Binding: Soft cover
• Condition: Very good

About this title

Synopsis

The Agile movement provides real, actionable answers to the question that keeps many company leaders awake at night: How do we stay successful in a fast-changing and unpredictable world? Agile has already transformed how modern companies build and deliver software. This practical book demonstrates how entire organizations—from product managers and engineers to marketers and executives—can put Agile to work.

Author Matt LeMay explains Agile in clear, jargon-free terms and provides concrete and actionable steps to help any team put its values and principles into practice. Examples from a wide variety of organizations, including small nonprofits and global financial enterprises, bring to life the on-the-ground realities of Agile across industries and functions.

• Understand exactly what Agile is and why it matters
• Use Agile to address your organization’s specific needs and goals
• Take customer centricity from theory into practice
• Stop wasting time in "report and critique" meetings and start making better decisions
• Create a harmonious cycle of learning, collaborating, and delivering
• Learn from Agile experts at companies like IBM, Spotify, and Coca-Cola

About the Author

Matt LeMay is cofounder and partner at Sudden Compass, a consultancy that has helped organizations like Spotify, Clorox, and Procter & Gamble put customer centricity into practice. In his work as a technology communicator, Matt has developed and led digital transformation and data strategy workshops for companies like GE, American Express, Pfizer, McCann, and Johnson & Johnson. Previously, Matt worked as senior product manager at music startup Songza (acquired by Google), and head of consumer product at Bitly. Matt is also a musician, recording engineer, and the author of a book about singer-songwriter Elliott Smith. He lives in Santa Fe, New Mexico, with his wife Joan and their turtle Sheldon.