The Alignment Factor : Leveraging the Power of Total Stakeholder Support

Language: English

Published by Routledge, 2012

0415690749 / 9780415690744

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Seller: AHA-BUCH GmbH, Einbeck, GermanyAHA-BUCH GmbH

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nach der Bestellung gedruckt Neuware - Printed after ordering - The importance of creating a favourable impression is vitally important for businesses, if they are to achieve strategic goals. Using cases from companies such as Google, Unilever and Barclays, Van Riel provides practical insights on how to implement communication techniques which will build a corporate strategy and an image of trust for an organization. This book will also help communication individuals to identify and understand external forces which can have an impact on company operations, making it useful reading for students of public relations and reputation management.

Seller Inventory # 9780415690744

Title
The Alignment Factor : Leveraging the Power of Total Stakeholder Support
Author
Cees B. M. van Riel
Publisher
Routledge
Publication year
2012
Condition
Neu
Binding
Buch
Language
English
ISBN 10
0415690749
ISBN 13
9780415690744
Item weight
555 grams
Dimensions
240x161x19 mm

AHA-BUCH GmbH

Einbeck, Germany

5-star seller

AbeBooks seller since August 14, 2006

Shipping rates from Germany to U.S.A.

Item7 to 10 business days5 to 7 business days
First itemUS$ 39.18US$ 50.38
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AHA-BUCH GmbH

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Einbeck, Germany 37574