Ama Complete Guide to Strategic Planning for Small Business

Cook, Kenneth J.

ISBN 10: 0844235873 / ISBN 13: 9780844235875

Published by Ntc Pub Group (edition #REF!), 2012

About this Item

It's a well-cared-for item that has seen limited use. The item may show minor signs of wear. All the text is legible, with all pages included. It may have slight markings and/or highlighting.

Seller Inventory # 0844235873-11-1

Bibliographic Details

• Title: Ama Complete Guide to Strategic Planning for Small Business
• Publisher: Ntc Pub Group (edition #REF!)
• Publication Date: 2012
• Language: English
• ISBN 10: 0844235873
• ISBN 13: 9780844235875
• Binding: Hardcover
• Edition: #REF!.
• Condition: Very Good

About this title

Synopsis

The AMA Complete Guide to Strategic Planning for Small Business is the one practical guide you'll need to plan for the growth and profitability of your business. In 192 easy-to-read pages the Guide shows you how to develop vision for your company; articulate your vision in a clear, easy-to-understand but comprehensive strategic plan; implement your plan through sound tactics and action programs; ensure support for your plan by communicating it clearly to everyone in your organization, and measure your success and control the entire process by getting the proper feedback.
Every chapter includes samples, exhibits, guidelines, checklists, action points, and worksheets to make this the first truly practical guide to strategic planning.
Strategic planning - possibly the two words most feared by owners of small businesses because they conjure up visions of endless paperwork, pointless meetings, and non-productive bureaucracy. But proper planning - defining your organization's mission, articulating it clearly to everyone on the organization team, and implementing it in a methodical, common-sense manner - is the key to success in today's competitive business environment. And now that success can be yours with the AMA Complete Guide to Strategic Planning for Small Business.