Analysts on Analyst Relations: The SageCircle Guide
Language: English
Published by Folrose, 2020
- Softcover
- New
Seller: Ria Christie Collections, Uxbridge, United KingdomRia Christie Collections
AbeBooks seller since March 25, 2015
Condition: New
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Add to basketItem description from seller
In English.
Seller Inventory # ria9780906378137_new
- Title
- Analysts on Analyst Relations: The SageCircle Guide
- Author
- Schaffer, Robin
- Publisher
- Folrose
- Publication year
- 2020
- Condition
- New
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0906378133
- ISBN 13
- 9780906378137
- Item weight
- 282 grams
This book brings a voice to a global audience that is often missing from conversations on AR: the voice of the analyst. Analysts on Analyst Relations' breaks barriers, and for AR professionals the barriers between analyst and vendor need breaking. This is the first book to look at the relationship from the analysts' perspective. For AR pros, the analyst is your "customer". And they are one tough customer-- intelligent experts with well-researched and deeply thought out opinions. It's hard to influence them and create a win-win for everybody. It will never be easy, but this book gives you the inside advantage. These pages are filled with challenges, aspirations, insights and advice from dozens of experts in their field- experienced analysts who tell you how to build strong relationships and show your company in the most positive light. You are investing time, energy and resources into analyst relations and doing it right. In this new book, they have summarized dozens of contributions, by analysts over a period of more than ten years, to the ongoing debate on how to shift analysts' perceptions while respecting their independence and their information needs.
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Ria Christie Collections
Uxbridge, United Kingdom
AbeBooks seller since March 25, 2015
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