Analyzing Qualitative Data: Systematic Approaches

Congratulations to H. Russell Bernard, who was recently elected as a member of the National Academy of Sciences
 
"This book does what few others even attempt―to survey a wide range of systematic analytic approaches. I commend the authors for both their inclusiveness and their depth of treatment of various tasks and approaches." ―Judith Preissle, University of Georgia  

"I appreciate the unpretentious tone of the book. The authors provide very clear instructions and examples of many different ways to collect and analyze qualitative data and make it clear that there is no one correct way to do it." ―Cheryl Winsten-Bartlett, North Central University  

"The analytical methodologies are laid out very well, and I will definitely utilize the book with students regarding detailed information and steps to conduct systematic and rigorous data analysis." ―Dorothy Aguilera, Lewis & Clark College  

This book introduces readers to systematic methods for analyzing qualitative data. Unlike other texts, it covers the extensive range of available methods so that readers become aware of the array of techniques beyond their individual disciplines. Part I is an overview of the basics. Part II comprises 11 chapters, each treating a different method for analyzing text. Real examples from the literature across the health and social sciences provide invaluable applied understanding.

H. Russell Bernard is director of the Institute for Social Science Research at Arizona State University and Professor Emeritus of Anthropology of the University of Florida. He is a cultural anthropologist specializing in technology and social change, language revitalization, and social network analysis. Bernard has done research or taught at universities in the United States, Mexico, Greece, Japan, and Germany. He is a former editor of Human Organization and the American Anthropologist and is the founder and editor of the journal Field Methods. Bernard’s books include Research Methods in Anthropology and Social Research Methods (both with Amber Wutich); Analyzing Qualitative Data (with Gery Ryan and Amber Wutich); and Native Ethnography (with Jesús Salinas Pedraza). Bernard was the 2003 recipient of the Franz Boas Award and the 2024 recipient of the Conrad Arensberg Award from the American Anthropological Association and is a member of the U.S. National Academy of Sciences.