Answering the Ultimate Question: How Net Promoter Can Transform Your Business
Owen, Richard, Brooks PhD, Laura L.
Language: English
Published by Jossey-Bass, 2008
- Hardcover
- Used
Seller: World of Books (was SecondSale), Montgomery, IL, U.S.A.World of Books (was SecondSale)
AbeBooks seller since December 20, 2007
Condition: Used - Very good
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- Title
- Answering the Ultimate Question: How Net Promoter Can Transform Your Business
- Author
- Owen, Richard, Brooks PhD, Laura L.
- Publisher
- Jossey-Bass
- Publication year
- 2008
- Condition
- Very Good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0470260696
- ISBN 13
- 9780470260692
"Synopsis" may belong to another edition of this title.
About the Author
The Authors
RICHARD OWEN is CEO of Satmetrix. Satmetrix was instrumental in developing the concept of Net Promoter and is dedicated to helping organizations apply and benefit from this revolutionary approach using innovative technology and services.
LAURA BROOKS, PhD, is vice president of research and consulting at Satmetrix. She is the acknowledged expert in applying the Net Promoter discipline at an operational level. Brooks has conducted and published over thirty studies on Net Promoter, customer loyalty, and word of mouth marketing.
"About the title" may belong to another edition of this title.
World of Books (was SecondSale)
Montgomery, IL, U.S.A.
AbeBooks seller since December 20, 2007
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