Applied Strategic Planning: How to Develop a Plan That Really Works
Goodstein, Leonard; Nolan, Timothy; Pfeiffer, J.
Language: English
Published by McGraw-Hill Companies, 1993
- Hardcover
- Used
Seller: ThriftBooks-Atlanta, AUSTELL, GA, U.S.A.ThriftBooks-Atlanta
AbeBooks seller since March 24, 2009
Condition: Used - Very good
US$ 7.16
Quantity: 1 available
Add to basketItem description from seller
May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less.
Seller Inventory # G0070240205I4N00
- Title
- Applied Strategic Planning: How to Develop a Plan That Really Works
- Author
- Goodstein, Leonard; Nolan, Timothy; Pfeiffer, J.
- Publisher
- McGraw-Hill Companies
- Publication year
- 1993
- Condition
- Very Good
- Dust jacket
- No Jacket
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 0070240205
- ISBN 13
- 9780070240209
- Item weight
- 1.78 pounds
Written by three top consultants and trainers, Applied Strategic Planning shows managers and CEOs a clear, totally effective way to identify and implement strategic objectives.
Applied Strategic Planning surpasses other strategic planning models in many key areas, including:
- Emphasis on organizational culture
- Integration of business and functional plans
- Performance audits
- Gap analysis
- Values clarification
Goodstein, Nolan, and Pfeiffer take managers through all phases of the strategic planning process, including:
- How to determine if an organization is ready for strategic planing
- Effectively communicate a corporate vision
- Recognize the role of culture in changing strategic direction
- Understand the various roles of a consultant
- Write effective mission statements
- Create contingency plans
Containing charts, diagrams, and checklists along with illuminating examples from the authors, extensive consulting experience, and even cartoons that convey important points, Applied Strategic Planning lets managers at the helm navigate expertly through today's unpredictable business climate.
"Synopsis" may belong to another edition of this title.
About the Author
"About the title" may belong to another edition of this title.
ThriftBooks-Atlanta
AUSTELL, GA, U.S.A.
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