Book by James A. Herrick
FEATURES
Clear, practical explanations of major principles and guidelines.
Strong foundation in classical and contemporary theory.
Examples from a wide array of social, professional, civic, and political contexts, reflecting students' own lives and experiences.
An emphasis on ethics and on the qualities of reasonable people and arguments.
A focus on audience-centered argument.
FEATURES OF THE THIRD EDITION
Expanded explanations of central concepts.
Many new examples and exercises, reflecting current issues and events.
Expanded discussion of the Internet as a source of evidence.
Expanded discussion of audience adaptation.
New chapter divisions with shorter chapters, for greater flexibility.
ADDITIONAL PEDAGOGICAL FEATURES
Abundant exercises following each chapter.
Key terms at the beginning of each chapter; glossary at the end of the book.
Epigrams, pull quotes, figures, photos to highlight salient points, add visual interest.
Instructor's manual with additional exercises and other teaching resources.