The Art of the Long View: Planning for the Future in an Uncertain World
Schwartz, Peter
ISBN 10: 0385267320 ISBN 13: 9780385267328
Published by Crown Currency, 1996
Used
Soft cover
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World of Books (was SecondSale), Montgomery, IL, U.S.A.
Seller rating 5 out of 5 stars
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About this Item
Description:
Item in very good condition! Textbooks may not include supplemental items i.e. CDs, access codes etc. Seller Inventory # 00094800521
Synopsis:
What increasingly affects all of us, whether professional planners or individuals preparing for a better future, is not the tangibles of life—bottom-line numbers, for instance—but the intangibles: our hopes and fears, our beliefs and dreams. Only stories—scenarios—and our ability to visualize different kinds of futures adequately capture these intangibles.
In The Art of the Long View, now for the first time in paperback and with the addition of an all-new User's Guide, Peter Schwartz outlines the "scenaric" approach, giving you the tools for developing a strategic vision within your business.
Schwartz describes the new techniques, originally developed within Royal/Dutch Shell, based on many of his firsthand scenario exercises with the world's leading institutions and companies, including the White House, EPA, BellSouth, PG&E, and the International Stock Exchange.
About the Author: Peter Schwartz is the chairman of the board of directors of the Ayn Rand Institute, as well as the teacher of an advanced writing course at the Institute's Objectivist Graduate Center.
"About this title" may belong to another edition of this title.
Bibliographic Details
Title: The Art of the Long View: Planning for the ...
Publisher: Crown Currency
Publication Date: 1996
Binding: Soft cover
Condition: Very Good
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