Assessing Customer Needs, Airport Management After The Deregulation

Language: English

Published by LAP LAMBERT Academic Publishing Okt 2012, 2012

3659156884 / 9783659156885

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Seller: BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, GermanyBuchWeltWeit Ludwig Meier e.K.

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Softcover

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This item is printed on demand - it takes 3-4 days longer - Neuware -This mixed methods research identified the factors influencing the airport selection decision among passengers and managers of air carriers to provide airports with information to guide their marketing efforts. The deregulation of the air transportation industry in the EU has led to increased competition among airports, including competition from airports outside the local catchment area. The research was based on the assumptions of discrete choice theory concerning the process by which passengers and air carriers weight factors when faced with a decision among mutually exclusive alternatives. The mixed methods research design provided a pragmatic approach to addressing the research questions of the study, which focused on identifying factors influencing airport selection decisions in the three dimensions of environment, operational, and marketing factors. 372 pp. Englisch.

Seller Inventory # 9783659156885

Title
Assessing Customer Needs, Airport Management After The Deregulation
Author
Edgar Bellow
Publisher
LAP LAMBERT Academic Publishing Okt 2012
Publication year
2012
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3659156884
ISBN 13
9783659156885
Item weight
572 grams
Dimensions
220x150x23 mm

BuchWeltWeit Ludwig Meier e.K.

Bergisch Gladbach, Germany

5-star seller

AbeBooks seller since January 11, 2012

Shipping rates from Germany to U.S.A.

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BuchWeltWeit Ludwig Meier e.K.

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