Astro Boy and Anime Come to the Americas (Paperback)

Paperback. The first generation of American television programmers had few choices of Saturday morning children's offerings. That changed dramatically in 1963 when a Japanese animated television series called Tetsuan Atom was acquired for distribution by NBC. Fred Ladd adapted the show for American television and--rechristened Astro Boy--it was an overnight sensation. Astro Boy's popularity sparked a new industry importing animated television from Japan. Ladd went on to adapt numerous Japanese animated imports, and here provides an insider's view of the creation of an ongoing cultural and media phenomenon. In 1963 a Japanese animated television series called ""Tetsuan Atom"" was acquired for distribution by a division of NBC and rechristened it ""Astro Boy"" for American Television. ""Astro Boy's"" popularity sparked an industry in importing animated television to America from Japan. This book provides a view of what has blossomed into a media phenomenon. Shipping may be from multiple locations in the US or from the UK, depending on stock availability.…