The Attic and the Algorithm: The Marketing of Faith: How Belief Learned the Art of Persuasion

From the pulpit to the algorithm, belief has always been marketed.

When siblings Maya and Sam uncover a hidden attic after their grandfather's death, they stumble into a time-woven mystery linking faith, commerce, and persuasion. Inside are relics from centuries past--religious icons, propaganda posters, and digital devices--all connected by a single thread: humanity's endless need to sell meaning.

Guided by the enigmatic Master Chen, the elusive Handler, and an evolving Algorithm, Maya and Sam journey through the history of influence--from sacred texts to social feeds, from revival tents to recommendation engines. Each discovery forces them to question what's divine, what's designed, and what's been bought and sold all along.

Blending historical fiction, marketing insight, and philosophical suspense, The Attic and the Algorithm is a haunting exploration of how belief is built, branded, and broadcast--across generations.

For readers drawn to The Alchemist, The Midnight Library, and Sapiens, this story challenges everything you think you know about faith, identity, and the power of persuasion.

Jeff Pedowitz is the President and CEO of The Pedowitz Group, a global consulting firm that helps companies grow through strategy, marketing, and intelligent automation. He is the author of F the Funnel, AI Revenue Architect, and AI Agents Made Simple, and is widely recognized as a leading voice in modern marketing transformation. Over the past two decades, Jeff has helped thousands of organizations reimagine how they create demand, engage customers, and drive measurable revenue growth. Through his writing, speaking, and leadership, Jeff continues to make complex ideas simple--empowering leaders to unlock the full potential of AI and marketing innovation.