The Audience Experience identifies a momentous change in what it means to be part of an audience for a live arts performance. Together, new communication?.

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Bibliographic Details

Title: The Audience Experience, A Critical Analysis of Audiences in the Performing Arts
Publisher: Intellect Ltd
Publication Date: 2013
Language: English
ISBN 10: 184150713X
ISBN 13: 9781841507132
Binding: Hardcover (Printed Boards)
Condition: Very Good
Weight: 500 grams

About this title

Synopsis

The Audience Experience identifies a momentous change in what it means to be part of an audience for a live arts performance. Together, new communication technologies and new kinds of audiences and audience research have transformed the expectations of performance, and The Audience Experience explores key trends in the contemporary presentation of performing arts for audiences, among them convergence marketing and cocreation, children and young people as audiences, and the screening of live performance. The book also presents case studies of audience engagement and methodology, reviewing both conventional and innovative ways of collecting and using audience feedback data. Directed to performing arts companies, sponsors, stakeholders, and scholars, this collection of essays moves beyond the conventional arts marketing paradigm to build new knowledge about how audiences encounter, value and experience quality in the performing arts.

About the Authors

Jennifer Radbourne is former dean of the Faculty of Arts and Education at Deakin University, Melbourne.

Katya Johanson is a senior lecturer in the School of Communication and Creative Arts at Deakin University, Melbourne.

Hilary Glow is associate professor in the School of Management and Marketing at Deakin University, Melbourne.

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Spencer & Murphy Booksellers is an independent antiquarian and secondhand bookshop based in regional Queensland, Australia. We specialise in pre-loved, out-of-print, rare and collectible books across a wide range of subjects ? Australian history and biography, literature and fiction, children's and illustrated books, art, photography and design, natural history, military history, religion and philosophy, poetry, and general reference, among many others. Every book we list is a single, individual copy, described and graded by hand. We take care to give honest, accurate condition reports so you know exactly what you are buying, and we are always happy to provide extra detail or additional photographs on request ? please feel free to message us before ordering. What you can expect from us: ? Accurate, no-surprises condition grading ? Careful, protective packaging for safe transit ? Prompt dispatch, with shipping available worldwide from Australia ? Friendly, responsive service and a genuine love of books ? Your satisfaction matters ? if a book ever arrives not as described, we will make it right Because most of our stock is unique, many titles are genuinely one-of-a-kind, so if a book catches your eye we would encourage you not to wait. And if you are hunting for a particular title, edition or author that you cannot see in our listings, please get in touch ? we are always adding new stock and are glad to help track things down. Thank you for supporting an independent Australian bookshop. We hope you find something wonderful.

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