"In The Authentic Sale, Rena Cohen-First strips sales of its "old boys club" fa�ade by giving women a primer on how to tap into their values, strengths and their "goddess" archetypes to gain equal access to success. The book presents a great way to discover your unique voice and authentic self, both as a salesperson and in life."

- Keith Ferrazzi, #1 NY Times best-selling author of Never Eat Alone and Who's Got Your Back

"A must-read for any women who's ready to make that leap into a successful sales career. Who knew identifying your goddess could change your life!"

- Marilu Henner, well-known actress, entrepeneur and New York Times' best-selling author

"Thanks to Rena Cohen-First, 'sell doesn't have to be a 4-letter word! Her new book empowers us to tap into our strength and connect with our authentic self, in order to succeed in sales or in anything. A motivating read. Brava, Rena!"

- Mimi Donaldson, internationally-renowned speaker and speech coach, author of 3 books.

"This powerful, practical, inspiring book shows you how to unlock your full potential for a successful and highly paid sales career."

- Brian Trace-Author, Unlimited Sales Success

"I was so excited to read The Authentic Sale. This book approaches sales and success at a soul level and moves well beyond techniques and gimmicks. Rena Cohen-First is going to help a lot of people create success in a whole new way."

- Joe Nunziata, bestselling author of Spiritual Selling and Karma Buster

About the Author

Rena CohenFirst is a salesperson, sales director, and sales coach who has succeeded in the food ingredient industry for the past seventeen years, selling to the largest food and beverage manufacturers in the world. She has taught online business and leadership classes as an adjunct instructor, studied professional and executive coaching, completed her MBA, and served in the US Army. She resides in San Diego with her two children and husband.

"About this title" may belong to another edition of this title.

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