Bank 3.0: Why Banking Is No Longer Somewhere You Go But Something You Do
Language: English
Published by Wiley, 2012
- Hardcover
- Used
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Seller Inventory # OTV.1118589637.G
- Title
- Bank 3.0: Why Banking Is No Longer Somewhere You Go But Something You Do
- Author
- King, Brett
- Publisher
- Wiley
- Publication year
- 2012
- Condition
- good
- Binding
- Hardcover
- Language
- English
- ISBN 10
- 1118589637
- ISBN 13
- 9781118589632
The first edition of BANK 2.0―#1 on Amazon's bestseller list for banking and finance in the US, UK, Germany, France, and Japan for over 18 months―took the financial world by storm and became synonymous with disruptive customer behaviour, technology shift, and new banking models.
In BANK 3.0, Brett King brings the story up to date with the latest trends redefining financial services and payments―from the global scramble for dominance of the mobile wallet and the expectations created by tablet computing to the operationalising of the cloud, the explosion of social media, and the rise of the de-banked consumer, who doesn't need a bank at all.
BANK 3.0 shows that the gap between customers and financial services players is rapidly widening, leaving massive opportunities for new, non-bank competitors to totally disrupt the industry.
"On the Web and on Mobile, the customer isn't king―he's dictator. Highly impatient, skeptical, cynical. Brett King understands deeply what drives this new hard-nosed customer. Banking professionals would do well to heed his advice."
―Gerry McGovern, author of Killer Web Content
"Synopsis" may belong to another edition of this title.
About the Author
King has been featured on CNBC, Bloomberg, BBC, Financial Times, The Economist, ABA Journal, Bank Technology News, The Asian Banker Journal, The Banker, Wired magazine and many more. He contributes regularly as a blogger on Huffington Post.
As an industry thought leader, King has delivered keynotes at conferences in more than 40 countries for organizations like Google, Forbes, Oracle, The Economist, SAS, SWIFT, Bloomberg, American Banker, ABA, Informa, World Council of Credit Unions, and others. He has served as an international judge for The Asian Banker Retail Banking Excellence Awards, the GSMA Global Mobile Awards, the Middle East Business Achievement and Retail Banking Awards.
"About the title" may belong to another edition of this title.
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