Basic Business Communication: Skills for Empowering the Internet Generation

Lesikar Raymond Vincent et Flatley Marie Elizabeth

ISBN 10: 0071111522 / ISBN 13: 9780071111522

Published by Mcgraw-Hill (Tx), 2004

About this Item

#Relié : 606 pages #Parution : février 2004.

Seller Inventory # ABE-1624023093495

Bibliographic Details

• Title: Basic Business Communication: Skills for Empowering the Internet Generation
• Publisher: Mcgraw-Hill (Tx)
• Publication Date: 2004
• Language: English
• ISBN 10: 0071111522
• ISBN 13: 9780071111522
• Binding: Couverture rigide
• Condition: Très bon

About this title

Synopsis

Lesikar and Flatley's, Basic Business Communication (BBC): Skills for Empowering the Internet Generation, has long been known as a solid introductory business communication book that gets to the writing skills sooner than most other texts and gives students true 'how-to' skills in all areas of business communication. It has solid examples, and is both consumer-and service-oriented. Its strength has also been its use of margin notes, cartoons and photos that relate to the concepts and use of cases. Recent editions have established BBC as truly cutting edge; it was the first text in the market with PowerPoint as part of its package, the first to have an online chapter, and with the 9th Edition is now the first to offer writing tips and templates for PDAs (personal digital assistants).).