Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.

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Bibliographic Details

Title: The Basic Business Library : Core Resources and Services
Publisher: Bloomsbury Publishing USA
Publication Date: 2011
Language: English
ISBN 10: 1598846116
ISBN 13: 9781598846119
Binding: Hardcover
Edition: 5th Edition.
Condition: Good
Weight: 1.142 pounds

About this title

Synopsis

Everything you need to know in order to start, maintain, and provide service for a business collection, and to research virtually any business topic.

Now in its fifth edition, The Basic Business Library is a modern sourcebook of core resources for the business library and the business information consumers and researchers it serves. This up-to-date guide also discusses strategies for acquiring and building the business collection in a Web 2.0/3.0 world and recommended approaches to providing reference service for business research. This text includes numerous real-world examples that cover market research, investment, economics, management and marketing.

This is a single-volume guide to doing business research and managing business resources and services in a multitude of library environments. Readers will gain an understanding of the nature and breadth of providers of business information; learn the types and formats of information available; become familiar with key resources and providers in major categories such as marketing, financial information, and investment; and understand how to collect, use, and provide access to business information resources.

About the Author

Michael R. Oppenheim has been business research and collections librarian in the Rosenfeld Management Library, UCLA Anderson Graduate School of Management, since 1997. Prior to working at UCLA, he was a government information and reference librarian at California State University, Los Angeles, and the federal documents depository librarian at Whittier College.

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Better World Books (https://www.BetterWorldBooks.com) is a for-profit, socially conscious business and a global online bookseller that collects and sells new and used books online, matching each purchase with a book donation. Each sale generates funds for literacy and education initiatives in the U.S., the UK, and around the world. Since its launch in 2003, Better World Books has raised $33 million for libraries and literacy, donated over 32 million books, and reused or recycled more than 397 million books.

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