Basics Graphic Design 02: Design Research: Investigation for successful creative solutions
Language: English
Published by Bloomsbury Publishing PLC, Switzerland, Lausanne, 2012
- Softcover
- Used
Seller: WorldofBooks, Goring-By-Sea, WS, United KingdomWorldofBooks
AbeBooks seller since March 16, 2007
Condition: Used - Very good
US$ 4.84
Quantity: 2 available
Add to basketItem description from seller
Design Research shows readers how to choose the best method of research in order to save time and get the right results.The book makes readers aware of all the different research methods, as well as how to carry out the most appropriate research for their graphic design projects. All stages of the research process are considered in a dynamic and entertaining style, covering audience, context, trends, sources, documentation, dissemination and more.Students and designers can benefit from this text by learning fresh ways to analyse information obtained by data gathering, and how best to test and prove decisions. The resulting, well-rounded solutions will be informed, innovative, and aesthetically fitting for the brief. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.
Seller Inventory # GOR007556274
- Title
- Basics Graphic Design 02: Design Research: Investigation for successful creative solutions
- Author
- Neil Leonard (University of the West of England, UK)
- Publisher
- Bloomsbury Publishing PLC, Switzerland, Lausanne
- Publication year
- 2012
- Condition
- Very Good
- Binding
- Paperback
- Language
- English
- ISBN 10
- 2940411743
- ISBN 13
- 9782940411740
- Item weight
- 599 grams
- Dimensions
- 160.0 x 230.0
Design Research shows readers how to choose the best method of research in order to save time and get the right results.The book makes readers aware of all the different research methods, as well as how to carry out the most appropriate research for their graphic design projects. All stages of the research process are considered in a dynamic and entertaining style, covering audience, context, trends, sources, documentation, dissemination and more.
Students and designers can benefit from this text by learning fresh ways to analyse information obtained by data gathering, and how best to test and prove decisions. The resulting, well-rounded solutions will be informed, innovative, and aesthetically fitting for the brief.
"Synopsis" may belong to another edition of this title.
About the Author
Neil Leonard is Associate Head of Department, Design Communication at the University of the West of England. He was formerly Programme Leader for Graphic Design at Plymouth College of Art, UK. He is the founder of Design Your Career and runs bespoke conferences and workshops for emerging designers about building their careers and businesses.
As a freelancer he has worked with a number of private clients and design agencies on projects that include branding, publishing, web design, and advertising.. As an educator, he has worked on employability initiatives that have involved working closely with industry to ensure students have a wide array of opportunities awaiting them upon graduation.
Gavin Ambrose is an author, educator and practicing graphic designer whose client base includes the art sector, galleries, publishers and advertising agencies. He has written and designed numerous books on graphic design, branding and packaging.
He currently teaches the Graphic Design BA at the University of Brighton.
"About the title" may belong to another edition of this title.
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