11 Beautiful Tools: The Social Media Success Guide for Beauty Professionals

11 Beautiful Tools is the Social Media Success Guide for Beauty Professionals and beyond. This book will teach you how to get started on each platform and strategic tips to get you engaged. You will be able to grow your client base by increasing your search-ability online using social media platforms. Personal branding starts with your online presence. Think of the brands you love. Would you buy from a major beauty brand if they did not have a website? Nars, MAC, Sephora, Ulta Cosmetics, and all other beauty brands you know use social media to get and keep your attention. They have great places for customers and community to connect and buy from them. You should also have a great digital presence.

11 Beautiful Tools will set you apart as the beauty expert you already are.

You will learn more about each major social media platform. It will also help you determine why each network is great for your business. You will also learn what customers will want to see from you as a new content creator. 11 Beautiful Tools teaches you about: •Youtube•Google+•Beautylish•Bloom.com•Facebook•Vine•Twitter•Instagram•PinterestEach platform has a unique community and it is best to craft a voice for each platform. There is no one size fits all formula. This book is going to revolutionize how you communicate to your beauty community. It will set the standard and set you apart.

Terez Baskin started using social media like BlackPlanet 2004 as a user of online communities like Myspace and Black Planet in college at DePaul University. She became a blogger in 2009 after years of being an offline writer. She turned her love for beauty, fashion, traditional public relations practices into a successful blog and consulting business at Dbabetta.com. She is a social media marketer who believes in the beauty industry and saw the need to share her expertise with the professional community. She is a connector in the beauty and fashion blogging community. Terez believes that we should still be humans online to grow our offline businesses. Her practical approach to seemingly complex ideas can teach anyone about how the social web works.