The Behavioral Foundations Of Strategic Management
Language: English
Published by Blackwell Pub, 2004
- Softcover
- New
Seller: Revaluation Books, Exeter, United KingdomRevaluation Books
AbeBooks seller since January 6, 2003
Condition: New
US$ 65.38
Quantity: 2 available
Add to basketItem description from seller
147 pages. 9.00x6.00x0.50 inches. In Stock.
Seller Inventory # x-1405124709
- Title
- The Behavioral Foundations Of Strategic Management
- Author
- Bromiley, Philip
- Publisher
- Blackwell Pub
- Publication year
- 2004
- Condition
- Brand New
- Binding
- Paperback
- Language
- English
- ISBN 10
- 1405124709
- ISBN 13
- 9781405124706
- Item weight
- 0.24 kilograms
This book argues that rationality and market equilibrium assumptions are inconsistent with rigorous strategic management research so that strategic management should adopt behavioral assumptions.
When strategy scholars assume that firms can make better or worse decisions, they implicitly adopt a behavioral view. After examining the problems that rationality and equilibrium assumptions create, the author outlines the basics of a behavioral approach to strategic management. The book addresses how a behavioral approach relates to several major strains of strategic management scholarship and explores relevant methodological issues.
Overall, the book argues persuasively that a behavioral perspective offers the best foundation for strategic management scholarship.
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Revaluation Books
Exeter, United Kingdom
AbeBooks seller since January 6, 2003
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Edward Bowditch Ltd
Exstowe, Exton
Exeter, United Kingdom EX3 0PP
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Business correspondence address: Exstowe, Exton, Exeter, EX3 0PP
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