Being Small and Managing Communities

Language: English

Published by LAP LAMBERT Academic Publishing Sep 2012, 2012

3659255882 / 9783659255885

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Softcover

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This item is printed on demand - Print on Demand Titel. Neuware -How do small and medium-sized companies utilize communities to communicate successfully to their consumers SMEs need to deal with community management just as much as large enterprises, if not more. Unfortunately, it is very difficult for small companies' executives to find community management researchers designed for their specific business size. In this thesis, we will propose guidelines for SMEs in order to build their community management strategy effectively working with both the Internet and local communities. These guidelines will be devided into two main strategic steps: (1) A strategic step, where we will propose ways for companies to define their goals, targets, the means they will invest and which tools they will use to deal with community management. (2) An operational step, focusing on the creation and the management of communities.OmniScriptum SRL, Str. Armeneasca 28/1, office 1, 2012 Chisinau 128 pp. Englisch. …

Seller Inventory # 9783659255885

Title
Being Small and Managing Communities
Author
Ariane Hervier
Publisher
LAP LAMBERT Academic Publishing Sep 2012
Publication year
2012
Condition
Neu
Binding
Taschenbuch
Language
English
ISBN 10
3659255882
ISBN 13
9783659255885
Item weight
209 grams
Dimensions
220x150x9 mm

buchversandmimpf2000

Emtmannsberg, BAYE, Germany

5-star seller

AbeBooks seller since January 23, 2017

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Impressum Thorsten Retsch Buchversand Mimpf2000 Oberölschnitz 16 95517 Emtmannsberg Deutschland Telefon: 09209-2023188 Email: mimpf2000@online.de USt-ID-Nr.: DE 235096871 Wir führen gebrauchte Bücher aus allen Sparten der Literatur

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