Ben & Jerrys Double Dip: How to Run a Values Led Business and Make Money Too
149 ratings by Goodreads
Language: English
Published by Simon & Schuster, 1998
- Softcover
- Used
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[ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: NONE ] [ Writing: NONE ] [ Edition: Reprint ] Publisher: Simon & Schuster Pub Date: 5/13/1998 Binding: Paperback Pages: 304 Reprint edition.
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- Title
- Ben & Jerrys Double Dip: How to Run a Values Led Business and Make Money Too
- Author
- Ben Cohen, Jerry Greenfield
- Publisher
- Simon & Schuster
- Publication year
- 1998
- Condition
- Good
- Binding
- Soft cover
- Language
- English
- ISBN 10
- 0684838559
- ISBN 13
- 9780684838557
Ben & Jerry's Homemade, Inc., has done more than win the tastebuds of America -- it has earned the admiration of Wall Street and established a model for business owners and employees eager to earn profits without compromising their principles. In Ben & Jerry's Double-Dip, Ben Cohen and Jerry Greenfield offer the ultimate insider's guide to creating a values-led business that makes money while benefiting the entire community. Using examples from their own company as well as a host of others, these renowned innovators reveal:
Ben & Jerry's Double-Dip is essential reading for anyone who owns, works for, invests in, or shops at a socially responsible business.
- How your commitment to worthy social causes will result in unprecedented customer and employee loyalty -- and increased profit
- Practical advice on everything -- from hiring employees to choosing suppliers
- Nuts-and-bolts information on values-led finance, retailing, and human resources
Ben & Jerry's Double-Dip is essential reading for anyone who owns, works for, invests in, or shops at a socially responsible business.
"Synopsis" may belong to another edition of this title.
About the Author
Bennett Cohen is a businessman, activist and philanthropist. He is a co-founder of the ice cream company Ben & Jerry's
"About the title" may belong to another edition of this title.
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