Title: Ben & Jerry's: The Inside Scoop: How Two Real Guys Built a Business with a Social Conscience and a Sense of Humor
Publisher: Crown
Publication Date: 1994
Language: English
ISBN 10: 0517597160
ISBN 13: 9780517597163
Binding: Hardcover
Condition: Very Good
Dust Jacket Condition: No Jacket
Weight: 1.39 pounds

About this title

Synopsis

The former CEO of Ben & Jerry's tells how two '60s holdovers built a single ice cream store into one of America's hottest companies. "Deftly and compassionately captures [Ben's] genius in all its entrepreneurial splendor...This tale will keep you entertained."--New York Times Book Review.

From the Trade Paperback edition.

From the Inside Flap

EO of Ben & Jerry's tells how two '60s holdovers built a single ice cream store into one of America's hottest companies. "Deftly and compassionately captures [Ben's] genius in all its entrepreneurial splendor...This tale will keep you entertained."--New York Times Book Review.

From the Trade Paperback edition.

"About this title" may belong to another edition of this title.

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