Best Practices for Graphic Designers, Color Works: Right Ways of Applying Color in Branding, Wayfinding, Information Design, Digital Environments and Pretty Much Everywhere Else

Eddie Opara is a partner at Pentagram (http://www.pentagram.com). He is a multi-faceted designer whose work encompasses strategy, design and technology. His projects have included the design of interactive installations, websites, user interfaces and software, brand identity, publications, packaging, and environments, with many of his projects ranging across multiple forms of media. His clients have included the Menil Foundation, the Studio Museum in Harlem, Jazz at Lincoln Center, the Queens Museum of Art, the Mori Art Museum, JWT, Vitra, Prada, St. Regis Hotels, the Corcoran Group, Morgan Stanley, New York University, UCLA, Grimshaw Architects, (ARO) Architecture Research Office, Harry N. Abrams and Princeton Architectural Press. His work is in the permanent collection of the Museum of Modern Art and has appeared in publications such as Archis, Surface, Graphis and I.D. He lives in New York City.John Cantwell's writing has appeared in The Atlantic, Autoweek, The Awl, Design Observer and many other publications. A faculty member of the Design Criticism graduate program at the School of Visual Arts, John has also taught design history at Rutgers University. He lives in Williamsburg, Brooklyn.