Beyond Design: The Synergy of Apparel Product Development

Keiser, Sandra J.; Garner, Myrna B.

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ISBN 10: 1563675560 ISBN 13: 9781563675560

Published by Fairchild Publications, 2008

Language: English

Condition: Used - Very good Hardcover

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Bibliographic Details

Title

Beyond Design: The Synergy of Apparel Product Development

Publisher

Fairchild Publications

Publication Date

2008

Language

English

ISBN 10

1563675560

ISBN 13

9781563675560

Binding

Hard Cover

Edition

2nd Edition

Condition

Very Good

Dust Jacket Condition

No Dust Jacket

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About this title

Synopsis

This practical text takes students step-by-step through the preproduction processes of apparel product development: planning, forecasting, fabricating, developing silhouettes and specifications, pricing and sourcing. It demonstrates how these processes must be coordinated to get the right product to retail when customers want it and at a price they are willing to pay. Based on consultations with some of the most successful and innovative firms in the fashion business, the text covers the evolving partnerships among textile suppliers, product developers, manufacturers, and retailers as they work to develop apparel products in today's customer-driven environment.New to this edition:-- Increased number of case studies and sidebars-- International examples and case studies address the effects of globalization-- More information on menswear, children's wear, and special-size markets-- Updated tables and statistical information and new photo examples-- Discussion of Technological advancements related to product development-- Appx describing careers in product development and resources for additional research-- The context of a global agile manufacturing environment-- Best practices of major product developers-- Challenging hands-on product development activities-- Instructor's Guide includes course outlines, suggestions for teaching each chapter, and guidelines for overseeing and evaluating product development projects

About the Author

Sandra J. Keiser, Mount Mary College.
Myrna B. Garner, Associate Professor Emerita, Illinois State University

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