Good overall condition. Some shelf wear on cover. What you would expect from a book that has been used one or two terms. May contain little, if any, highlighting, annotations or underlining. All of our books come with a 30 day, money back guarantee. Item does not include any supplemental items such as access codes, discs, etc. Order ships quickly!

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Bibliographic Details

Title

Beyond Design: The Synergy of Apparel Product Development

Publisher

Fairchild Books Bloomsbury Publi

Publication Date

2022

Language

English

ISBN 10

1501366610

ISBN 13

9781501366611

Binding

bundle

Condition

Very Good

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About this title

Synopsis

"The Synergy of Apparel Product Development, Fifth Edition maps the processes required to bring apparel products from concept to consumer. This full-color text takes students step-by-step through the decision-making involved in the pre-production processes of apparel product development including business, creative, technical, and production planning. Updated chapter content reflects evolving industry practice. It demonstrates how these processes must be coordinated to get the right product to market, when consumers want it, and at a price they are willing to pay in an increasingly digital environment. The text seeks to address how functional approaches vary depending on a business's size and fashion focus. More global in scope, the fifth edition includes examples and case studies of multi-national companies and incorporates global nomenclature when it differs from the US industry. This new edition also advances its discussion of how new technologies continue to shorten the product development calendar. The book is written to help students anticipate the chaotic pace of change not only in fashion trends, but also in the fashion system itself"--

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