Title: Big Bad Bias Book: A Field Guide to Over 200 Cognitive Biases That Shape How We Think, Decide, and Behave
Publisher: Behavioural Data Science Press
Publication Date: 2025
Language: English
ISBN 10: 0645276065
ISBN 13: 9780645276060
Binding: hardcover
Illustrator: Kovaleva, Marina
Condition: Good

About this title

Synopsis

Big Bad Bias Book: A Field Guide to Over 200 Cognitive Biases That Shape How We Think, Decide, and Behave is a comprehensive and accessible guide to the most important cognitive biases.

Designed as a reference for learners of all ages, this richly illustrated volume introduces over 202 psychological biases through structured explanations, real-world case studies, and visual interpretation. Each chapter combines clear definitions, origins of the bias, contemporary research findings, and illustrative narratives to demonstrate how these biases operate in everyday life — from decision-making and leadership to education, business, and media.

Inside this book, readers will find:

Concise and well-researched entries on major cognitive biases
Real-life case studies from history, business, and culture
Illustrated stories that make complex ideas easier to understand
References to academic literature and further reading
A glossary and bibliography to support independent exploration

This book is suitable for students, educators, professionals, and lifelong learners seeking to build critical thinking skills and gain a deeper understanding of human behaviour. It can be used in classrooms, training sessions, or personal study.

Clear, structured, and intellectually engaging — this is an essential resource for anyone interested in the science of human judgment.

"About this title" may belong to another edition of this title.

Store Description

Visit Seller's Storefront

Seller's business information

Schwabe Books, Inc. DBA Books From California
51 W. Easy St., Simi Valley, CA, 93065, U.S.A.

Sale & Shipping Terms

Terms of Sale

Refunds Offered Within 10 days of order.

Greg Schwabe
Books From California
51 W. Easy St
Simi Valley, CA. 93065

Fax # 805-582-9513
For questions, please email at
abesales@booksfromca.com

Shipping Terms

Shipping costs are based on books weighing 2.2 LB, or 1 KG. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required.

Shipping rates within U.S.A.

Shipping rates within U.S.A.
Order quantity	5 to 14 business days	3 to 6 business days
First item	US$ 4.99	US$ 6.95

Delivery times are set by sellers and vary by carrier and location. Orders passing through Customs may face delays and buyers are responsible for any associated duties or fees. Sellers may contact you regarding additional charges to cover any increased costs to ship your items.