To trigger an endless stream of fresh design ideas, readers can turn to this major new reference source containing numerous inspiring examples of fine graphic design for projects of all kinds. The book contains an assemblage of visual concepts from all over the world. Categories include designs for annual reports, books, calenders, catalogs, editorial layouts, exhibits, labels and tags, letterheads, menus, outdoor advertising, packaging, posters, promotion materials, shopping bags, T-shirts, and even more. With over nine hundred examples culled from the work of leading professionals in every area of the graphic design field, this volume can become a brain-storming partner on a daily basis for professional and students designers alike, and also come to the aid of entrepreneurs, freelancers, restaurateurs, consultants, and anyone else who needs ideas for designing personalized printed materials.

About the Author

David E. Carter is the pioneer of trademark and logo books. Since his first volume appeared in 1972, he has produced nearly eighty books on the subject. As a designer, he has created corporate identities for more than three hundred businesses worldwide, and he has also won seven Emmy Awards for his work in the television field. He is based in Ashland, Kentucky.

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