Big Color: Maximize The Potential Of Your Design Through . . .

Big Color is a collection of some of the most exciting recent graphic-design work chosen specifically to highlight the ways in which the designers have exploited color to strengthen the effect of their designs.

The book is split into two sections: Lo-Beam and Hi-Beam. The first section takes work that uses a softer range of colors for its effect, while the second section shows how vivid colors, and bold contrast, enhance the impact of the featured pieces.

Big Color includes work printed in one-, two-, three- and full-color processes and illustrates that it is not necessarily the number of colors available, but the way in which they are used that makes for a successful design.

With clear and informative text, design details, and a useful glossary of terms, Big Color helps ensure that your designs will never be left in the shade.

Roger Walton is currently art director of Duncan Baird Publishers. He lectures on design at several major art colleges. He is also the editor of Page Layout, Typographics 1, 2 and 3, Sight for Sound: Design and Music Mixes and Cool Sites. He lives in London, England.